Meta ads help a hair salon by putting a specific, bookable offer in front of people who live or work within a short drive of your chair, on Facebook and Instagram, where they already spend time looking at hair. Done well, a salon campaign is simple: one clear new-client offer, a tight local radius, a […]
Author Archives: Modern Business Marketing
27
Mar
Mar
Go High Level (GoHighLevel) is an all-in-one CRM and marketing platform that stores your leads, follows up with them by text and email, and shows you which ones turned into customers. Modern Business Marketing includes a Go High Level CRM account for its Meta ads clients at no extra cost, because ads only pay off […]
27
Mar
Mar
Most Meta ad campaigns start producing leads within the first few days, but producing quality leads, the kind that answer the phone and book, usually takes several weeks of testing and adjustment. A realistic expectation for a local service business is two to three weeks to get through the learning phase and first creative tests, […]
27
Mar
Mar
Contact a Facebook or Instagram lead within five minutes if you can, and treat anything past an hour as late. The person filled out your form while scrolling; minutes later they are back to their feed, and possibly filling out your competitor’s form too. Most businesses do not lose Meta leads because the leads are […]
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